Tjeerd HoekHead of Creative, Amsterdam

Tjeerd headshot

Tjeerd provides design leadership, client account and business development, and strategic directions and future vision for clients. He brings 25+ years in the design and development of experiences for digital services and technology-amplified products, across the US, Europe, and Asia.

Tjeerd was involved in creative leadership at frog design for over a decade. After starting their Seattle studio, Tjeerd took on a global leadership role in frog’s software realization practice as Vice President of Creative, where he worked with clients including Volkswagen, IKEA, Ahold, Nokia, and Siemens.

He was previously Director of Design for Windows at Microsoft, where he spent 13 years designing user interfaces for some of the most widely used software products and platforms in the world.