Modularity to the max

Salesforce extols the power of the holistic view to its customers—that uniting key aspects of a business within its platform allows a company to laser-focus on its customers and their end-user experience. But a diverse set of tools and products, acquired over twenty years of successful growth for the company, had settled into a fragmented digital landscape, and a disjointed customer experience across Salesforce's many properties and organizations.

argo collaborated and drove alignment among 27 stakeholders to create a design system and strategy for an integrated platform. The platform includes an architecture that bridges and unites everything from social media to events and learning to products and support.

The modular system allows for dynamic construction of pages based on personalization and tagging. Pages are compiled from every part of the organization for unique purposes and people, rather than hard-coded static pages that require continual maintenance.